A Year of Growth and Gratitude: CycleWerx Marketing’s 2024 Highlights

As 2024 comes to a close, we can’t help but reflect on what an incredible year it has been for CycleWerx Marketing. This year has been filled with challenges, growth, and, most importantly, gratitude for the amazing clients who have trusted us to help grow their businesses.

When we started this year, we set out with ambitious goals, but the success we’ve achieved has far surpassed our expectations. Here’s a look back at the highlights of 2024 and how our clients’ successes have shaped our journey.

Celebrating Client Successes

At CycleWerx Marketing, our greatest pride comes from helping our clients achieve meaningful milestones. Their successes inspire us to do our best work. Here are some of the most impactful results we’ve achieved this year:

• From Zero Leads to Consistent Growth: One client went from receiving no inbound leads to generating 12-15 leads per month consistently within a year. By crafting the right strategy and implementing targeted tactics, their website became a lead-generating machine.
• Doubling Organic Search Traffic: By applying smart SEO techniques and spending time optimizing their site properly, alongside migrating their website to HubSpot CMS, one client’s organic traffic doubled from 1,268 visits to over 2,600 per month in two months.
• Growing Blog Traffic: Before working with us, one client’s blog averaged fewer than 30 visitors per post per month. Through smart SEO optimization, overhauling their entire blog process, improving individual blog posts, and putting systems in place to actively market both past and current content, we helped them grow their blog traffic to over 2,000 visitors monthly.
• Branding That Stands Out: This year, we helped five clients craft new value propositions and create refreshed logos, along with full branding kits for several of them. These efforts resulted in brands that resonate deeply with their target audiences, helping them stand out in competitive markets and connect more effectively with customers.
• Webinar Successes: Over the past year, we’ve helped clients execute seven webinars, each supported by landing pages, replay pages, and tailored email campaigns. For one client, webinar registrants increased from 20 to over 80 signups, showcasing consistent growth in engagement.

These accomplishments highlight the trust our clients place in us and the tangible results we strive to deliver with every project.

Scaling Up for Success

This year, CycleWerx Marketing has seen phenomenal growth. Our team has grown to five talented professionals, allowing us to scale our services and tackle more ambitious projects.

In the last three months alone, we’ve launched three new client websites built on HubSpot CMS and completed two comprehensive branding projects that include logos and value propositions. Our efforts have been fueled by the dedication to achieving real, measurable results for our clients.

Expanding Our Expertise

When we started our agency and became a Certified HubSpot Solution Partner, we could not have imagined that we would eventually develop a full, dedicated HubSpot CMS & Content Hub discipline. We have now built deep expertise on the HubSpot CMS platform—both from a content and design perspective—crafting tailored solutions that meet the unique needs of each client.

While our primary focus is on supporting technology-driven companies (both software and hardware), we’ve expanded into serving financial services-driven companies. This expansion reflects our ability to adapt and provide impactful results across industries.

Additionally, we offer backend HubSpot and content marketing support to other marketing agencies. This collaboration showcases our expertise and ability to serve diverse B2B needs effectively.

Looking Ahead to 2025

As 2024 comes to a close, we want to express our deepest gratitude to the incredible clients who have made this year such a success. Your trust and collaboration have been the foundation of everything we’ve achieved, and we are honored to have played a role in helping your businesses grow.

Looking ahead to 2025, we’re excited to build on this momentum and continue delivering impactful results. Whether you’re looking to establish a solid marketing foundation to consistently generate leads or seeking advanced strategies to take your business to the next level, we’re here to help.

Here’s to an incredible 2025 filled with growth, innovation, and new opportunities. Let’s make it a year to remember—together. If you’re ready to discuss how CycleWerx Marketing can help your business achieve its goals in 2025 and beyond, contact us to start the conversation.